IRIVER

 

 

                                                                                                          PRESS RELEASE

                                                                     FOR IMMEDIATE RELEASE

                                       

                                                                                                                                     January 6, 2011

 

 

iriver Unveils The World’s Highest Resolution

 6” eBook Reader At CES 2011

 

iriver Teams Up With LG Display To Introduce The iriver Story HD eBook Reader With The Best Legibility Ever, Wi-Fi and Rapid Response

 

 

Irvine, CA iriver, the award-winning producer of stylish digital devices, unveils the new iriver Story HD eBook at CES 2011, the world’s first 6” XGA (768x1024) eBook reader with 63.8% more pixels and faster page turns than the competition.

 

The iriver Story HD provides outstanding legibility with crisp fonts, fast response and high performance with an advanced i.MX508 eReader applications processor from Freescale Semiconductor based on ARM® Cortex^TM technology and automatic, built-in Wi-Fi. The eBook will be able to access content through the major content partner.

 

The Story HD will also be equipped with the Easy Wi-Fi Network(www.easywifi.com) feature so that users can access any open or subscribed Wi-Fi hot spots automatically without log-in process. Easy WiFi is the the world's largest WiFi network, and with the network supporting thousands of providers, users can also personalize access by extending Easy WiFi to any personal WiFi accounts as well. The service features a map to locate hot spots, classified by capability. Users can find hot spots, get connected, and personalize access.

 

Chulmin Lee (COO of iriver Ltd. and President of iriver Inc.), said, “iriver is excited to unveil the iriver Story HD at CES as a world’s first. No other eBook features a higher resolution, and users will appreciate fast page-turn performance and the chic design that is the hallmark of iriver. ”

 

The slim and lightweight e-reader features the signature; sleek, iriver style, QWERTY keypad, a curve with two-tone colors at the front and back for easy grip and slim design.  The Story HD has buttons located from the side to the center of the keypad, featuring the up/down layout instead of the right/left design to make the unit more user friendly than other eBooks – other models feature the right/left buttons for flipping pages.

 

The iriver Story HD has a 3-week battery life, making it ideal for travel, and supports Adobe EPUB and PDF formats with DRM.

 

In June 2010, iriver and LG Display established a joint venture for the OEM development production and sales of e-Books. Iriver is responsible for product design, accumulated knowledge on e-book technology, including designs and platform development, as well as technical assistance within the joint-venture. LG Display, with its global sales network and world class production skills, provides a stable supply of e-book displays, such as electronic paper displays (EPD).

 

The iriver Story HD will be competitively priced and available in the second quarter of 2011.